http://mcopenmediacoventry.org/duttyskankin/2009/10/12/key-concepts-week-twos-task/
http://jimatay.wordpress.com/2009/10/14/week-2-task-meeting/
We discussed the questions as a group and these were our ideas.
Who makes media?
- 20th century- was producers, institutions and powerful people
- 21st century- now it’s everyone; anyone with the technology and means to make it. -> Indviduals rely on mass media networking sites (since creation of the internet) as a platform
For what purpose?
- Entertainment
- Control
- Share information
- Educate
- Inform
- Networking
- Employment
- Advertising
- Escapism
- Propaganda
How?
- Networking
- Product placement
How and why is it changing?
- Desensitisation
- More active viewers
- Producers
- Technology
- Audience gratifications
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